GRADI GROUP  /  FOR BRANDS

INTERNATIONAL PLACEMENT

Where it goes is decided, not discovered.

We work with premium and luxury brands that want presence in markets they do not serve directly. Geographies and channels are agreed before anything moves.

THE QUESTION

Every brand asks the same question first.

Where does my product end up?

It is the right question, and most operators cannot answer it. They buy, and then look for someone to sell to. What happens next sits outside their control, because their model never required them to know.

Ours does. Markets, channels and client profiles are defined before anything moves — and what we take, we know how to place.

THE COMMITMENT

What we control, we control completely.

We are not stockists. We do not take product to fill a warehouse — we take it because we know where it goes.

01

Never Italy

We do not sell in the Italian market, in any circumstance. Beyond that, the territories we operate in are defined before anything moves.

02

An existing network

We place product where our network already operates: markets separate from yours, clients who buy for their own channels, not for yours.

03

Qualified clients only

No shipment leaves to a counterpart we have not verified. Distributors, retail chains and outlet operators — not anonymous demand.

04

No names published

We do not publish the brands we work with, in any material. That is why we are able to work with them.

We take on what our network can absorb, in the markets where it already operates. That is the selection, and it is made before we quote.

THE MODEL

We hold no stock, so we never need to discount.

This is the part that matters most, and it is structural rather than a promise.

OPERATORS WHO HOLD STOCK

  • Buy first, find a buyer afterwards
  • Capital tied up in unsold goods
  • Pressure grows the longer product sits
  • Eventually it moves at any price, through any channel
  • The brand finds out later

GRADI GROUP

  • We buy against demand already qualified
  • No warehouse to empty
  • No pressure that builds over time
  • No commercial reason to place product badly
  • The destination is known before we move

An operator carrying inventory will eventually have to move it, whatever the price and whatever the channel — their model requires it. Ours does not. That is the difference between a commitment and a guarantee.

REACH

Markets you are not in, reached directly.

Eleven markets served across four regions, with customs and documentation handled by us. Detailed coverage is discussed in conversation.

EUROPE

Distributors, retail chains and outlet operators across EU and non-EU markets, shipped from bonded warehousing in Italy.

MIDDLE EAST

Gulf and surrounding markets, with documentation prepared for the destination.

THE AMERICAS

North and South America, with consolidated shipments and complete commercial documentation prepared for the destination.

ASIA

Served through our Hong Kong hub and a permanent local presence, with native language capability.

EXECUTION

We are a counterpart, not an introducer.

01

We take ownership

We purchase the goods and take title. The commercial risk sits with us. No brokerage, no consignment.

02

Bonded infrastructure

Bonded warehousing in Milan and Florence, with customs-suspended handling for international flows.

03

Controlled in-house

Goods pass through our own facility for quality control before shipment.

04

Asian presence

A logistics hub in Hong Kong and a permanent local presence, with native Mandarin, Korean and Italian capability.

Around half of our volume is now sourced directly from brands, up from 20% in 2024. It is the measure we watch most closely.

WHO WE ARE

The name on the door is ours.

Gradi Group carries our family name, and has done so across two generations of trading. We put it on every transaction that passes through the structure.

Founded in 2024 by Edoardo Gradi, after twenty years in the industry. The team operates between Italy and Hong Kong across brand development, sales, operations and back office, with a permanent presence in the Asian market.

HOW WE START

A conversation, then a first defined lot.

01

Confidential conversation

Your markets, your channels, your constraints. Nothing is committed at this stage.

02

Conditions defined

Geographies, channels and terms agreed together — including what is excluded.

03

A first lot

A defined quantity, on agreed terms, with full documentation.

04

Report and scale

We report back on placement. You decide whether and how to continue.

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